Ami Paris
About… with Olivia Neill
A web series to discover the world of fashion and art with Ami Paris
(Services)
BRAND CONTENT
(Deliverables)
VIDEOS • PHOTO • SOCIAL CONTENT
(The project)
Transatlantic crafted and produced the "About..." series, a collection of four episodes designed to immerse viewers in the behind-the-scenes action of the fashion industry.
Our approach combined strategic content creation with creative storytelling, following Olivia Neill as she explored key fashion moments.
The series offered an insider's view of art exhibitions, fashion shows, and the intricate processes behind fashion production. Each episode was designed to be visually captivating while also resonating deeply with the audience, blending elements of fashion, art, and culture in a way that felt both fresh and relatable.
(Context)
Ami Paris aimed to capture and share the essence of several major events in the fashion world, making them accessible and engaging to a broad audience, especially younger generations.
They partnered with Olivia Neill, an English influencer known for her authentic connection with her audience, to help tell these stories.
(Result)
The "About..." series was a significant success, amplifying Ami Paris's visibility across social media and strengthening its brand identity. The content generated high engagement, deepening the connection between the brand and its audience by showcasing Ami Paris's involvement in culturally significant events.
This project highlights our ability to create compelling narratives that authentically connect brands with their audience and make a lasting impact.
